by Cassie Howard | Nov 25, 2015 | Business Basics |
Shit is about to get real. I’ve been hearing so many stories about free coaching from friends and from clients that has me fuming. I’ve been told that discovery calls are the new COACH ME FOR FREE sessions, according to people signing up for them. Not only is this way off base, but it’s a bit egotistical to think that just because I get on the phone with you, it’s my responsibility to help you out. It’s not. I don’t give a shit how much of an asshole this makes me sound like, but if you don’t pay me for my time, I don’t help you. It’s that simple. And if you’re a service provider, have the same respect for you and your business. You’re not running a charity, you’re running a business. You provide a service to people, you help them with whatever issues they have, and you make a difference. You deserve to be paid for that. I’m not saying you should never help people for free. I definitely think you should do so every day. Giving value is important. However, on the phone - there is no coaching or helping for free (unless you’ve done a giveaway for a free session, of course). I don’t know how many times I have to say this, but it seems I need to say it again: Discovery calls are NOT for free help. Discovery calls are to determine whether you and a potential client are the right fit to work together, and nothing more. So - the next time you get on the phone with someone that just starts...
by Cassie Howard | Nov 19, 2015 | Social Media |
Have you ever sat down to write a post on Facebook (because you’re supposed to be posting in there multiple times a day, ya know) and your mind just goes blank? I mean completely blank. You’ve got nothing. So you close your laptop and say “I’ll do it later”. Or worse, you start browsing Facebook for “inspiration” and come up for air hours later, still with nothing to post about (unless your peeps want to know about baby goats wearing pajamas or the 5 dead giveaways you’re afraid of spiders). Let me blow your mind for a second - writing Facebook posts does NOT need to be such a struggle. In fact, writing Facebook posts can be easy and take minimal time and effort with this one simple trick. Insert the Weekly Facebook List (my dirty little secret). Try this: Every week (ideally on a Sunday), sit down and write out a list of 30+ different Facebook post ideas (3-5 posts per day, plus some extras). Then, each morning, pull 3-5 of the ideas from that list and you can either write them throughout the day, or write them all first thing in the morning and then copy and paste them into Facebook groups throughout the day. Stumped on what to add to your list? Here are some ideas: Questions, questions, questions. Any questions at all. Just make them REALLY easy to answer. Behind the scenes photos of you working on your business (your laptop, your to-do list, your morning coffee, whatever). A vulnerable story that you’re almost too scared to post (but post it anyway, people love to...
by Cassie Howard | Nov 11, 2015 | Making Money |
Tired of hearing about everyone else’s success? Sick to death of “$30K in one month” and “consistent $10K months” stories? Wondering when YOU will be the one shouting your big money months from the rooftops? You’re not alone, my friend. When you’re struggling to make money in your business, hearing about the success of others can be… well, annoying. Although you are happy for them, you wish it could be you experiencing that level of success yourself. You’ve worked hard to get where you are. You have the skills. You have the passion. So why the hell don’t you have the money? Let me tell you why: because you don’t want it bad enough. One of my favourite quotes of all time is “when you want to succeed as bad as you want to breathe, then you’ll be successful” by entrepreneur Eric Thomas. I love that quote because it’s so true. When you’re an entrepreneur, it’s hard to keep pushing day in and day out. It’s hard to know exactly what to do next. It’s hard to know whether to keep moving forward or completely pull the plug on a project. But the fact of the matter is: when you want to succeed as bad as you want to breathe, that’s when you’ll be successful. So today, I wanted to leave you with a few tips to start having those big money months like everyone else seems to be having. Because I want you to be successful - but I also want you to WANT to be successful. Right here, right now. Because without that desire, you won’t get...
by Cassie Howard | Nov 4, 2015 | Work At Home Mom |
Hey gorgeous, Have you ever tried to tell someone in your family that you work for yourself, and they look at you as if you have two heads? Ever tried to explain to someone that working from home does not equal sitting on the couch all day watching Netflix and eating Oreos? I have. Even though I’ve worked from home for over a decade, my mom STILL asks me if I need help finding a job. My grandmother is still asking me how “the coupon website” is doing (even though I haven’t worked on that site for over 2 years). People have a hard time understanding how you can possibly work from home, on your own business, during the business hours you set for yourself, making crazy good money. You MUST be doing something illegal. Selling drugs, probably. There’s a lot of money in the selling of drugs. That has to be it. (No, Grandma, “coupons” is not a code word for “marijuana”.) If you get the look of confusion from people when they find out you work from home, this is what you do: Step 1: Tell them this - “Don’t worry, it’s nothing illegal. It’s certainly not drugs or anything!” Step 2: Give them a pre-written (or typed) list of every single thing you do in a day for your business. Keep multiple copies on hand for when another person inevitably asks you “what do you do all day, anyway?”. That’s it. The end. No explanations. Just the cold, hard truth that no, you don’t sit on your ass all day watching Netflix (not every day, anyway)....
