by Cassie Howard | Feb 19, 2016 | Planning |
Without incredible visibility, it’s going to be really difficult for you to find paying clients. Yes, you can get clients from word of mouth. From referrals. From friends of friends. But that type of marketing doesn’t last forever and is something you’d be crazy to rely on. How visible you are is up to YOU. It’s your job to make sure you’re seen in front of your people. And like I said, without incredible visibility, it’s going to be really difficult for you to find paying clients (you DO want paying clients, right?). This visibility plan has made me hundreds of thousands of dollars in the last year. It’s the #1 reason I was able to grow my business so quickly. Take it, tweak it, and use it for world domination. DAILY: Post in 3 Facebook groups (2 value posts, 1 promotion post) Post to Instagram 3-5 times (quotes, lifestyle & value posts) Update my Facebook page once (I’ve been slacking on this lately, I admit!) Post to Twitter 5+ times (I’ve also been slacking on this, whoops!) WEEKLY: Email list 2 times (2 value or 1 value + 1 pitch) *3 times per week during a launch Blog post once Write Facebook Group posts for the week Write one guest post Host 1 webinar/teleclass bi-weekly (I did this in the beginning when I was a new coach) That’s it. I’m not a big believer of having to be EVERYWHERE and doing EVERYTHING. I don’t think that’s necessary. These things were the only things I focused on and they enabled me to book myself full of 1:1 clients, sell...
