by Cassie Howard | Mar 10, 2016 | Social Media |
You’ve heard it a million times: Facebook groups are where you need to be. It’s where all your clients are hanging out. Hell, I’ve even said this myself (and still do), because I truly do believe that Facebook groups are the #1 place to find clients (it’s free, fast and easy). But how can you possibly stand out in Facebook groups when there are millions of other people with the same idea? How can you show up as the expert and not drown from the noise of everyone else? Here are 5 easy ways to stand out in Facebook groups: 1. Be YOU That’s right - it really is as simple as that. Just be yourself. Be authentically you. Don’t be the person you think you should be. Don’t be the person you want other people to think you are. Just be you. The real you, the raw you, the vulnerable you. That’s who people want. That’s who people can relate to. They can’t relate someone who appears is perfect, so don’t try to be. Don’t try to change anything about yourself - just be who you are. I promise that is good enough. 2. Use your own voice The only way you can really, truly, be your authentic self is to speak in your own voice. What I mean by this is that you should speak online as you normally would offline. Speak as if you’re talking to a friend. Someone you really trust. Someone who won’t judge you for anything you say. Pretend you are talking to that one friend every single time you go to post anything in...
