by Cassie Howard | Sep 15, 2016 | Sales |
The way people do business these days just astounds me, and not in a good way. Almost daily I’m receiving messages from people trying to shove their products and services down my throat. People I’ve never spoken to before. I’ve even had people go as far as telling me about them and then they ask about ME, what I do and all that. Why the fuck are you messaging people that YOU DO NOT KNOW and trying to sell them shit? I get that you’re trying to be more visibleI get that you’re just trying to be proactiveI get that you just want to be taking action But this is the WRONG way to go about it. I commend anyone that is taking action in their business. And I do think one of the best ways to grow your business and make more money is to build solid connections with people. There is honestly nothing wrong with reaching out to people just to build a connection. But KNOW who you are reaching out to, or at least know OF them. And please stop trying to sell something or promote yourself in your very first connection with someone. I promise that that strategy always ends badly. You get to decide how you spend your day, how you take action and market your business. And there are many, many ways to do that marketing, make an impact and make MONEY. Ways that are crazy fucking effective if done correctly. Let’s try a fun exercise today – Pretend you have to come up with $5,000 in the next 72 hours. Write down a list of...
by Cassie Howard | Sep 13, 2016 | Making Money |
Everyday you have to make a choice about what you’re willing to do. Are you willing to sacrifice sleep to make more money?Are you willing to give up things you want while you hold off for what you REALLY want?Are you willing to do the work, especially the hard work, every day without fail?Are you willing to be you, 100% you, and no one BUT you, all of the time? You get to decide how your life goes and it all comes down to this – WHAT ARE YOU WILLING TO DO? If there’s one thing that frustrates me more than anything, it’s when someone tells me they want something, but then don’t put in 100% effort to actually get it. I can promise you this: What you want will not be handed to you, you have to work for it, just like the rest of us. And if it’s important enough – If you really, really REALLY want it – Then you have to decide that it’s DONE, and then go out there and get it by showing up daily and doing the work. No excuses, no complaints, no giving up. Just DO. I remember my first month in coaching when NO ONE was buying. I thought I was doing everything wrong. I felt lost and confused, and to be quite honest with you, I felt like a big time FRAUD. I pretended things were easy for me, I pretended that everything was working out, when in fact, those things couldn’t have been further from the truth. I reallt WANTED things to be easy, but they just weren’t....
by Cassie Howard | Sep 11, 2016 | Planning |
I get that it’s easy to play it safe. I get that you maybe don’t WANT to do the work right now, you’re too tired, it’s been a long day, you’re just not INTO IT. But guess what? No one’s gonna hand you your dream life on a platter and say “enjoy, here’s everything you’ve ever wanted!”. No. You’ve gotta work for it. But before that, you’ve gotta understand what it is you truly do want. Get out a pen and paper. Right now, I’ll wait. Good. Now, start writing – Your goals for the rest of the month What your dream life looks like, in exact detail How you want to feel every day How you want to look, eat, shop and LIVE What kind of money you want to be making and what it’ll be used for WHAT.DO.YOU.WANT??? This is no time to be shy. This is no time to be “responsible” or “realistic”. This is where you get those big dreams out of your head and onto paper. Just ADMIT IT already! It’s okay, and it’s damn near your RESPONSIBILITY to get everything you want in life. Yes, it will be scary. Yes, there will be mistakes made along the way.Yes, you will want to quit more than once.Yes, it’s going to take WORK. You tell me if that’s worth it to have every fucking thing you’ve ever wanted in life. I just now wrote this in my journal – I make at least $10 million dollars a year.I’m in shit hot shape and love my body.I own and live in my dream home on the water, with...
by Cassie Howard | Sep 8, 2016 | Visibility |
Here’s the thing you need to realize about your community – They want YOU. All of you. They don’t want your fancy programThey don’t your blueprints and checklistsThey don’t want your slides and videos and content They simply want you. The reason someone follows you is because they either – A) Want to be like youB) Agree with your messageORC) Want what you have Regardless of WHY they follow you, there is one thing they’re definitely looking for, and that’s a peek into your life. They want to know what you do, how you do it, and most importantly, WHY it’s important to you. And the big reason you’re unable to grow your community and make a bigger impact right now, is because you haven’t made the move to be more visible to your people. I’m not talking about posting on Facebook 3x per day or emailing your list every week. This isn’t about the WHAT, it’s about the HOW. How are you showing up for your community?How are you being yourself and selling YOU?How are you putting YOU in front of your audience every day? Don’t overthink this. It’s easy. Pinky promise. If you want people to pay attention to you, give them YOU, every day. Here are a few ways you can do that – Share a picture (or video) of you in your element (eg. if you’re a food coach, share a picture of you shopping for groceries + if you’re an assistant, share a picture of you working on your laptop) Share a picture (or video) of something you’ve done, as it relates to your business (eg. if...
by Cassie Howard | Sep 6, 2016 | Making Money |
Get this: I’ve had 4 people in the last hour (the last HOUR!) either email me or message me to ask how I make money from my Facebook group. What my best offers areHow often I sellHow I keep people interested and engaged Listen, making money online is easy. It’s even easier now because we have Facebook groups to play in, and Facebook groups are currently one of the BEST ways to increase your income. Do you need to have a group with thousands of members to make a lot of money? No, but as I’m sure you know, the more people that follow you, the more money you make. It’s just math! But growing your group can be a challenge, I get that. It’s hard for some people. It takes too long for others. You don’t have the time. These are all just EXCUSES. Stop allowing your excuses to take over. If you want more people in your group you need to put in the work, just like anything else. But here’s the big question – What kind of work do you need to do in order to grow your Facebook group? This: PromotePromotePromotePromoteAnd then promote some more NOT. ROCKET SCIENCE. There are a ton of different ways you can promote your group, but only a few of them are worth your time, and that’s what you need to focus on when it comes to growth - proper PROMOTION. It doesn’t matter what the name of your group is.It doesn’t matter what you say in your description.It doesn’t matter what your header image looks like. What matters is that...