People tend to go crazy with the launching, sometimes taking MONTHS to launch one program.
The planning that goes into that kind of a launch makes me want to scream. Why the hell would you spend weeks or MONTHS planning something you can just do today, right now?
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I hate to break it to you, but no matter how long you plan your launch, it will NOT be perfect.
You will make mistakes. You will screw up. You will lose or miss sales.
It happens no matter how you launch, so you might as well save yourself some time and ditch the long launch.
It’s just NOT necessary.
Plus, people don’t want to see you promote the same shit over and over again.
It’s boring as hell and I swear, if I have to see you promoting the same thing more than 3 days in a row, I will block your ass.
The thing about launching is that it’s something that needs to be done regularly to make the most money.
Taking months to prep for ONE launch is costing you a boatload of cash.
If you’ve been in my community for any length of time, you’ve likely noticed that I launch new offers AT LEAST once a week and I am quick to ditch an offer that sucks or isn’t working.
There’s one reason I do this and one reason alone:
THE MORE YOU SELL, THE MORE MONEY YOU MAKE
I can make the same amount of money from 3 offers in 3 weeks than many do with their 1 big offer they plan for a month or more.
I was taught that the month long launch was the way to go for big sales, but that is total BS –
“But people have to see your stuff 7 times before they buy!”
Not really. Maybe some people do, but most do NOT. As long as you are giving value and showing them why your offer is a MUST BUY, they will purchase, even if it’s the first time they’ve ever heard of you.
After experimenting with different offers and launch strategies over the last almost 2 years, I’ve learned the BEST way to do it all in a short period of time (meaning the MONEY comes in a short period of time).
I can launch an offer tomorrow and make $10K in an hour (and I do this regularly), without ANY preparation at all.
I get an idea for an offer and I launch it right then and there. No waiting. No email sequences. No webinars.
It honestly happens in an hour or less. Think of offer, launch offer, make money.
DONE AND DONE.
Of course, I’ve also realized how to turn my offer ideas into offers that sell because, yes, sales is a huge part of making money –
You have to know how to easily SELL that offer you just came up with, or you won’t make a dime from it.
I’ve tweaked my sales process so many times because I’ve tried many different strategies but the biggest lesson I’ve learned about sales is this –
THE MORE YOU SELL, THE MORE MONEY YOU MAKE
And the second biggest thing I’ve learned is that people LOVE variety.
I’m sure you’ve heard at least once that you can’t sell too many things at once or put out too many offers because you’ll just confuse people and the won’t buy.
I’ve since learned that this is simply just not true.
People get BORED if you offer the same thing over and over again. This is why you always need to be creating new offers regularly and doing so in a way that entices people to buy.
And it’s impossible to do this when you’re spending weeks or months on ONE single LAUNCH.
There’s money on the table and you’re missing out on it because you’re trying to make your offer perfect, trying to say the right thing, trying to create the perfect sales page.
Do you want to make money or do you want to appear perfect?
Yeah, that’s what I thought.
Huge launch plans are the biggest waste of time ever and the good news is that there IS a better, easier way and it is largely focused on doing whatever the hell you want and not following a “plan”.