by Cassie Howard | Aug 29, 2016 | Business Basics |
Back when I first started coaching, one of the first things I wanted to accomplish was to have created a Facebook group with 1,000 members. I don’t know why creating a Facebook group was at the top of my goals list, but I clearly realized the value of having one. I started with 0 people, as we all do, and in just 6 months, I had far surpassed my goal with over 4,000 members. Now, we have over 6,000 amazing women in there. And the best part? Most of them are the high-achieving, hustle-loving, badass babes that I love to work with. The majority of my income comes from my Facebook group. It’s where I find 90% of my clients and where I make most of my sales. I used to only post in others’ Facebook groups, and although this did help me to get my name out there and position myself as an expert, it didn’t help me to get sales all that easily. It was like pulling teeth, if I’m being honest. But as soon as I created my own group, nurtured it, dropped hints and special messaing, and did strategized marketing, my income went through the roof! I went from $10K months to $15K, then $20K, then $30K and then I hit $50K and $75K, and the numbers keep going up! All because I grew my group in a way that was strategic. You see, the problem with most people that create a Facebook group, is that they don’t know what they’re doing, so they don’t get the results you want. You know it’s important to create...