by Cassie Howard | Mar 6, 2017 | Visibility |
I love to stir the pot. And that’s what I’m about to do right here, right now, because it’s driving me freakin’ CRAZY and someone needs to say something. Might as well be me. 🙂 When I first got into online marketing over a decade ago, I didn’t even have an email list, didn’t know I was supposed to, didn’t know it was important, let alone know how to USE the damn thing to make a difference (and a dollar). It wasn’t until maybe 5 years ago when I heard the term “email marketing” over and over and over again that I finally decided to research it and try it out to see if it was worth my time. Most of the blogs I read and tutorial videos I watched and even the courses I took, proved that UM YES YOU NEED AN EMAIL LIST. And more important than that - YES YOU NEED TO MONETIZE IT. I mean, come on. If someone is even vaguely interested in what you have to say, they’re gonna want to read more than the one piece of content they just read/saw/heard. It just makes sense to keep them in the loop! At the time that I was learning about email marketing I had another business (different from the one I have now) and had built a pretty solid community of followers. In one month, I was averaging 300,000 visitors to my website! And every time they left, I risked them not ever coming back. That was, until I got them on my list. My email list grew REALLY fast and after a...
