The Badass Boss Rebelpreneurs? THIS is who we are:
We don’t care if someone tells us that in order to have a successful launch, we need to do a 3-part video series, set up a FB ad, run ourselves into the ground for the month, and do livestreams every day.
We refuse.
We don’t care if someone tells us that if we want to make a million dollars we need a complicated 37-part sales funnel with 75.3 calls to action total.
We refuse.
We don’t care if someone tells us that the only way to attract private clients that will work with us, we have to book dozens of sales calls every week and get people on the phone and basically try to convince them that we’re worthy of being their mentor.
We refuse.
We don’t care if someone tells us that we need to first do market research before we sell something and to only launch and sell something that is exactly what our audience is asking for.
(They never know what they want, they only know what they KNOW.)
We refuse.
We did that shit. We listened to what the “experts” said and we followed them around like a needy puppy dog, doing anything and everything they said we needed to do. You wanna know what happened? It didn’t fucking work.
Not because the strategy is flawed or because the coach sucks. It didn’t work because WE DIDN’T WANNA. It wasn’t fun for us.
We had to force ourselves to do it, we had to go through the motions every day, do what was “right” and keep our mouth shut about how much we freakin’ hated it because “that’s just how things work”.
Fuck that shit.
We REFUSE.
We refuse to do things that don’t light us up. We can’t, we won’t, it’s not happening. Ain’t no one gonna tell US how to do things! Nuh-uh.
I guess what I’m really trying to say is this:
YOU WERE BORN TO BREAK THE RULES, BABY! JUST LIKE ME. AND WE AREN’T STOPPING, EVER!
We was born to shake the world, to leave our mark on it in a REALLY memorable way, to change the perception of what’s “acceptable” and the HOW of massive success.
We don’t wanna be just another entrepreneur, who follows the rules and does things “properly”. We have no intention of being PROFESSIONAL or following the latest trend.
We don’t give a fuck about our numbers.
We could really care less about webinars.
We will NEVER do another sales call again.
Don’t care who tells us we MUST.
Don’t care who warns us that WE NEED TO.
Nope.
Here we go…
Breaking the rules again!
Ain’t it funny, though, that as soon as you say ‘fuck the rules’ and start playing the game of life on YOUR terms, running your biz in a way that feels good to you and ignoring everything else, that, the more you do THAT, the more the money flows?
The more FUN you have? The EASIER life and business becomes?
A few years ago one of my mentors told me her strategy for launching. It made her 6-figures with her launches and I excitedly followed her strategy, step-by-step, even though it was boring AF, not to mention EXHAUSTING.
At the end of that launch, I’d only made a few thousand dollars - barely enough to cover my expenses from the launch (FB ads, sales page design).
That was the moment I snapped.
That was the moment I decided that even if I never made another cent from this, I was gonna show up MY way. I was gonna do business in a way that actually excite me.
So I did. And here we are today, and I’m still doing the same thing - being me and getting paid for it. 
I don’t have to do webinars, or sales calls, or video series’. I don’t have to do month-long launches if I don’t want to. I can sell more than 1 thing at a time. I can swear and talk about things that aren’t at all business-related.
I can spend an average of 2-4 hours per day only on my laptop and still make half-a-million a year in my business.
I can do whatever the fuck I want.
Any time someone tries to give me a RULE to follow, I promptly go and do the complete opposite.
Fuck the status quo.
Fuck the rules.
Fuck the “shoulds” and the “musts”.
Fuck the exhaustion.
Fuck the fear.
We’re gonna knock that all down to the ground and light it on fire because it has no hold over us.
We will continue to show up every day and do what sets our soul on fire. And we’re gonna change lives, and get rich while we do it. You with me?